Generating Income via Internet Sales Funnels
How do you create and measure the effectiveness of online sales funnels? How can you make the shift in marketing from considering it as a cost to being an investment? What simple and practical exercises can you apply? Get the answers to these questions and explore 12 real Estonian market case studies.
This material is mandatory* reading if one or more of the following statements applies to you:
- Your company’s marketing budget is limited.
- You do not know which channels are effective or how much money your marketing dollars bring back into your business.
- You do not test new advertising channels.
- You believe marketing and advertising mean spending money, not increasing revenue.
* Obligatory, of course, if you want to grow a business, get more customers, get more revenue, lower costs, etc.
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